I’m 150 pages into The Autobiography of Malcolm X. I’m grateful to be reading this thought-provoking masterpiece. Imaginably, authoring an insightful autobiography requires discernment, self-awareness, and courage. I aspire to serve the world so excellently that an autobiography inspires future generations to be the most humane, kind, and harmonious versions of themselves.

In my previous post, I said I would follow-up with a part 2. Now isn’t the time.

But you can follow the brand’s Instagram account.

Fragments of my personal journal end up in The Apollonian. Last week, I was self-conscious about providing value through weekly emails. I feared being seen as egotistical for not providing concise value like New York Times’s The Morning, James Clear’s The 3-2-1 Newsletter, or The Skimm’s Daily Skimm.

The truth is, I’m not them. Neither is Eye of Apollo.

Takes $ to make $$$

Small businesses and early-stage creators don’t operate at scale, making their ideas appear disorganized. Only time will tell if the disorganization is true, or if readers don’t have access to the relevant folders of the founder’s mind…yet.

Either way, foundation is built not imagined. With more time, I could write a better script for the future, but the play could be over by then. Entering the theatre is wiser.

Rambling has a place in writing, but not here. Room to improve is inevitable, yet also impossible to find when one allows oneself to be p u l l e d in multiple directions. However, editing your writing before thoughts hit the page creates anxiety.

Better to be courageous to say, “This is the best I can do for now,” than to run behind the idea that your work can be perfect. It can’t. You can’t. Most times, the solution is cut the cord and let it fly.

Execute perfection.

I deeply value feedback, but as described in The Apollonian 2, a performer’s success depends on discerning good feedback from bad feedback.

Common editing critique:

Recommendation 1: “Write how you talk.” Valuable advice, because it prompts the writer to read their writing aloud. You catch mistakes…so many mistakes. It’ll humble you, every time.

Recommendation 2: “reduce complexity.” Simplifying complex topics is a mark of genius. The problem? This advice is the best mask for Recommendation 3.

Recommendation 3: “simplify so much that you eliminate reader’s duty to think critically.” This is deadly.

People will only recommend 1 and 2, but sometimes they mean 3.

To be clear, I’m not saying people who have given feedback are ignorant—actually, the opposite. Improving would be nearly impossible without you. But I am asking you to be patient with me, because I’m translating a series of concepts that haven’t been combined into consumable chunks without sacrificing the brand.

I am listening, always.

The brand stands on what it stands on, and that will never change. I am not on Earth to deceive.

Every word that goes down in The Apollonian is law and history because I’m writing for the now and the forever of the brand. So, when we get to The Apollonian 100 in two years, we have precedent, and a transparent evolution of reasoning, in stone for this generation and the next.

Why should you listen to me?

In the corporate world, employees are incentivized to make themselves appear useful. After all, managers, coworkers, peers, and other internal stakeholders are all customers in the business of you. They need to believe, or buy-in to, the idea that your maximum effort is being applied to solve professional problems, and that you’re actually solving them.

I’m not them.

…the stakeholder or the employee.

…and I don’t want to think like them either. I don’t feel joy from establishing problems in people’s lives and miraculously appearing with a solution. I strive to be useful.

Eye of Apollo isn’t “corporate,” [the paperwork is getting right so we’ll technically be a corporation] and I’m not really trying to sell you anything… and that’s what I’m trying to sell you—the truth, that every manmade concept, product, and service begins in the mind, and that we have the power to make our society more humane, kind, and harmonious. Yes, I want to sell you clothes or comics, if you want to support the brand. Above all, this is the brand. If you read my ideas and are willing to try them on, the sale was made.

All else is bonus.

If we don’t break even, then I…and I alone, will take the lick, then lick my wounds, and prepare for the next capsule.

Until Next Time, Wolves.

Kindness Always Wins,

Apollo